House style – Part 2

In part 1 I considered why a house style is necessary for a business – for reasons of consistency, brand identity, and economy. Here I will cover a few areas that should be considered based on UK English usage Writing a house style • Abbreviations, acronyms, and contractions: A common style for abbreviations is capital … Continue reading House style – Part 2

Developing a house style

Why you need a “house” style By “house” style I mean a writing or editorial style that a company or organization will aim to apply to all the documents and communications it produces. The same can perhaps apply to an individual author who is writing a series of books, guides, or articles. The main reasons … Continue reading Developing a house style